When to use it
A QR code lets people open a link or share details by pointing their phone camera at it, with nothing to type. Use one on posters, flyers, restaurant tables, business cards, product packaging, event tickets, presentations and shop windows. The Wi-Fi option is especially handy for homes, cafés and offices: guests scan once and are connected.
How to make a QR code
- Under What should the QR code open?, choose a type:
- Link or text: a web address or any short message.
- Wi-Fi: enter the Network name, Password and Security type; tick Hidden network if it doesn’t broadcast its name.
- Email: an Email address and optional Subject.
- Phone: a Phone number to call.
- The QR code updates as you type. Scan it with your phone to check it works.
- Optionally open Colors and quality to change the Code color, Background and Error correction.
- Press Download PNG for everyday use or Download SVG for print.
A worked example
A café wants guests to join its Wi-Fi without asking staff. Choose Wi-Fi, type the network name “CornerCafe-Guest”, the password, and leave security on WPA/WPA2/WPA3. Scan the preview with a phone: it offers to join the network. Download the SVG, add it to a small table sign with the words “Scan to join our Wi-Fi”, and print it at least 3 cm wide.
Choosing error correction
Higher error correction lets a code scan even when part of it is dirty, scratched or covered, but it makes the pattern denser. Medium (recommended) suits most uses. Choose High or Highest for codes on stickers, outdoor signs or packaging that may get damaged.
Tips
- Print it big enough. A good rule is at least 2 cm wide for every 20 cm of scanning distance; 3 cm minimum for tables and business cards.
- Keep the quiet zone. Leave the white border around the code clear of text and graphics.
- Shorten long links with fewer tracking parameters; shorter links make simpler, easier-to-scan codes.
- Tell people what they’ll get: “Scan to see the menu” works better than a code on its own.
Common mistakes
- Not testing before printing. Always scan the final file with two different phones.
- Low contrast or inverted colors. Light codes on dark backgrounds fail on many phones.
- Typos in links. The code faithfully encodes whatever you typed, mistakes included.
- Using a screenshot instead of the download, which can be blurry when printed.
Private by design
The QR code is created in your browser. Your links and Wi-Fi passwords are never sent anywhere.
Related tools
Add campaign tracking to your link first with the UTM Builder, or create product barcodes with the Barcode Generator.